At Finessse Interactive, we’re passionate about diving deep into what really makes your customers tick. Our approach isn't just about meeting needs—it's about anticipating them. By understanding the psychological drivers behind your customers' decisions, our…
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How to create a zero-party data strategy?
Zero-party data is set to be a game changer, similar to the impact CRM systems had when they first hit the scene. By getting customers to share their likes and dislikes directly, brands can tailor…
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