That’s something we all agency people get to hear a lot. Here is the money you asked for and now we need MQL from today or we need followers! Well I would like to add some pointers we all should consider while we all want to do best by our client.  Know your audience  Knowing […]

In today’s lightning-fast digital world, mobile apps are no longer just about keeping people engaged but are also significant revenue-generating machines driving business growth. But herein lies the thing: Building a mobile app is only half the battle. What’s left is squeezing maximum ROI from your app and having it keep delivering value long after […]

Artificial intelligence is transforming most of the industries around the world today, and it goes the same with SEO. With more intelligent search engines and highly advanced algorithms, AI has indeed outdone the way a business approaches SEO. Though old-school SEO tactics are valuable, there is the ever-increasing need to blend AI-driven tactics if one […]

The e-commerce scenario has never been as competitive as it is during the peak shopping seasons. As customers throng into the online stores, you have to find a way to compete and thus maximize sales. Whether you are gearing up for the holidays, a special promotion, or just trying to enhance your year-round strategy, this […]

Hey, Have You Met o1? Is it the game-changer it’s hyped to be or just another spark in the tech fireworks? Let’s decode this together and see what all the fuss is about. Introducing o1: The Big Brain OpenAI recently unveiled o1, claiming it surpasses human capabilities in areas like math, coding, and science. That’s […]

In today’s hyper-connected world, where customers must navigate through an uncountable number of messages, personalization is necessary. The key to personalization, however, lies in segmentation strategies-where a broad customer base gets divided into distinct groups characterized by similar features and needs. Segmentation, if done properly, can enable a business to position its messaging, products, and […]

With the internet being completely interactive and all information available on a swipe or a touch, online services have the potential to propound your real estate business, welcoming more and more customers. Most agencies are dealing in the field, so at times it really gets infuriating to decide which one best suits your particular needs. […]

Great, you have finally launched your podcast. Congratulations! Be it an entertaining narrative series, an educational series, or a roundtable of intriguing conversations, your content is finally out there. But the next big challenge remains: how do you grow your audience and keep them hooked? And with over 2 million podcasts and countless hours of […]

Voice search is not anymore a mere fad but a need in this ever-evolving digital marketing environment. Everyday in life, individuals devote a considerable amount of time talking to smart personal assistants like amazon alexa, google home, or Apple’s siri. It is also predicted that fifty percent of all searches will be made using voice […]

Google has just revised its core algorithm update guidance, and it’s essential for anyone involved in SEO to understand the changes. This update isn’t just about fine-tuning—it’s a significant shift in how Google advises websites to handle traffic drops and improve content quality. Key Updates: What You Need to Know In this latest update, Google […]

The 2024 Paris Olympics is all set to go digital in ways that have never been done before, giving brands the optimum platform to engage with a global audience. This year, it brings much greater opportunities for viewership and sponsorships—therefore, making it highly important for marketers. This blog looks at some of the digital marketing […]