As the CEO of the organization, it’s important to keep a constant tab on your company’s social media communication and marketing efforts. Apart from the fact that social media has proven to be one of the most effective marketing channels, it’s also a PR channel which connects your company with the target audience and public […]
In today’s time consumer behaviour is one of the most detailed and on-going research works that take place in this world. The preferences and choices of consumers change as per technology and convenience. With the availability of world’s information in their pockets, their hearts and minds can be won and lost in mere seconds and […]
In 2010, GSMA organized Mobile World Congress under the theme “Vision in Action,” with visionaries talking about the insights of upcoming technologies and what entrepreneurs should focus on developing to make technology even more user friendly. Eric Schmidt, then the CEO of Google in the same event put forward a thought for designers to follow […]
‘Today if you ask a smartphone user whether they use mobile browser for visiting a website that they excessively use or use its native app’, it is likely that you will get the answer as – Native Application. It is because; native applications are reliable, load faster, enable you to work offline, have push notifications […]