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How is the Coronavirus Impacting the Digital Landscape?– Interesting Facts and Figures

The only area that seems to be withstanding this coronavirus storm is the digital landscape. On the surface, drawing the relevant connections is easy. People are practicing social distancing. Most countries and major cities are under lockdown. With events and offices standing cancelled,going digital is probably the only option left on the table. This means […]

Top 8 Digital Marketing Trends That Will Rule in 2020

In 2020, we may witness some significant changes in the digital marketing landscape as some great technologies which have been gaining momentum over the years may make a significant impact this year. The paradigm of digital marketing is changing rapidly, and digital marketers/agencies cannot afford to simply stick to the old ways of doing things. […]


Why Brands should have their own ecommerce store?

Website and Digital Properties We work so hard to create a good website with relevant content and images/ videos; then we work relentlessly to get traffic on the site; parallel we work on the other digital properties and engage with our TG on the social media handles. Further to enhance the presence we would spend […]

23 Must-Have Business Apps for Modern-Day CEOs

Why Business Apps are Important? For any CEO, running an organisation takes most of his/her time and is mostly on the go – Meetings, events, conferences and a lot more, having a balanced and punctual professional life is a task of its own. However, there are many applications present on the app stores that are […]


Top 10 Web Design Trends to Watch for in 2019

As we enter 2019, here’s a gentle reminder for everyone out there- we’re heading towards the final lap of the decade. Feeling old yet? We know it is hard to believe but throughout this decade (almost) many things evolved. Some were planned, some were not. But most importantly internet became large and witnessed commendable growth. […]


Top 10 Digital Marketing Trends to Watch Out for in 2019

Over the years, adopting the latest digital trends has helped many business owners to come up with better digital marketing strategies and thus giving them an edge over competitors. It has been predicted that the digital marketing spend is to hit $118bn by 2021, with companies allocating huge budgets for digital marketing, you cannot afford […]

CEOs Guide to SEO

Why Should CEOs Take SEO More Seriously?

Implementing a solid SEO strategy for a good digital presence is crucial but it has always been put on the back seat by many organizations/companies. Behind website re-designs, client approvals, improving UX & UI, basically behind almost everything. Even when SEO is considered in the blueprint, convincing the c-suite to prioritize, allocate sufficient budget, find […]


Recap -10 Major Features Introduced by Google Ads in 2018

It has been more than 2 years since Google announced that they are redesigning Adwords for marketing in a mobile – first world because of the massive usage of smartphones to search anything on Google. Today in 2018, Google has released a lot of cool new features for Google Ads that are now available to […]